Get to know more about my journey, my approach to design, and me offline!
Hey, I'm Kalina.
I'm a curious designer experienced in blending user satisfaction with business success through clean, effective, data-driven designs.
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While numbers fueled my analytical mind in finance, and visuals ignited my creativity in marketing, it was CAD design that brought user empathy into focus. Witnessing the impact of user-centric solutions sparked the "aha" moment, leading me to UX design, where all these pieces seamlessly converge. My path wasn't linear, but each step fueled my passion for crafting meaningful experiences.
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As a designer, I don't just breathe life into interfaces, I build intuitive connections that empower users and unlock possibilities. Remember struggling to understand budgeting basics in your twenties? That's why I gamified a finance app, making financial literacy engaging and accessible for young adults. As a tennis enthusiast I designed an app that amplifies the fan experience, bringing stats and community features right to their fingertips. From simplifying complex concepts to enhancing emotional connections, I strive to craft experiences that leave a lasting impact.
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01.
— Understand the "why?"
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— Guide decisions with research and testing, not personal bias.
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— Craft solutions that delight users and achieve company goals.
04.
— Embrace critique & iteration to continuously refine the experience.
05.
— Design for real people, not a picture-perfect ideal
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When i'm not designing you can find me playing tennis, cafe hopping, and exploring new cities and delicious food.
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